REPRESENT · Astley, Tyldesley
Key Roles & Responsibilities Manage the daily implementation and execution of our CRM channels and strategy; Email, SMS, App/Loyalty. Plan and schedule campaigns to align with our product launch calendar and wider marketing KPIs and strategy Build and refine existing workflows & automations to maximise conversion and engagement A/B testing and optimisation of subject lines, content, send times, and segmentation Managing deliverability, list hygiene, and compliance (GDPR/PECR) Liaising and colla…
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